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Commerce De Détail > Etude de marché sectorielle
 Somerfield Plc
€ 400,00
Editeur :
Rocsearch
Langue :
Anglais
Date de publication :
Octobre 2002
Taille du document :
30
Autres informations :
Description , Table des matières
 

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This report is an in-depth analysis of the retail business with a focus on the performance of Somerfield Plc, a retail giant that trade through large supermarkets and superstores.
As the UK Grocery
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Présentation de l'étude de marché - Description & Table des matières
 Somerfield Plc

This report is an in-depth analysis of the retail business with a focus on the performance of Somerfield Plc, a retail giant that trade through large supermarkets and superstores. As the UK Grocery market has become fiercely competitive over the last few years with a major emphasis on price, this report also takes into consideration the competitive pressures that Somerfield is facing from major players. The performance of the company has also been evaluated in this scenario. This report also emphasises upon the brand strategy that the company focuses through advertisement and promotion.


 



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