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| Electricité > Etude de marché sectorielle |
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€ 200,00 |
Editeur
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Rocsearch |
Langue
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Anglais |
Date de publication : |
Mai 2002 |
Taille du document : |
20 |
Autres informations : |
Description , Table des matières |
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Rechercher d'autres rapports et études à commander
Rechercher et commander ici parmi 50.000 études de marché publiées par les principaux instituts d'études internationaux
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| Présentation de l'étude de marché - Description & Table des matières |
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Enron became the seventh largest company in fifteen years of its existence. In 2000 it was the fastest growing company showing growth rate of more than 100%. Between 1996 and 2000, Enron reported an increase in sales from $13.3 billion to $100.8 billion. This was even higher than the likes of established players like Microsoft and ATandT. Enron claimed that it will double its sales figure in 2001, making it the second largest company in terms of sale. However, in a complete antithesis Enron filled for Bankruptcy in 2001. It was not able to sustain the growth and fell.   This abrupt decision prompted questions to be raised whether it was really growing. This report answers such questions. It discusses the paradox between the information that key people had and the way it was projected. It highlights the indicators in the Balance sheet, which analysts and investors ignored or failed to see. It discusses the loopholes in the accounting system and the business model of Enron. This bankruptcy though a surprise to investors was known to the employees. It also speaks of the role of the auditors, Anderson. It goes on to name the people worst affected by the bankruptcy and a timeline of events, which led to the rise and fall of Enron. The report concludes by outlining the basic changes recommended in the system by the analysts.
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PPLSEN
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