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| Biens De Consommation > Etude de marché sectorielle |
| Air Fresheners and Insecticides in France |
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€ 198,00 |
Editeur
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Euromonitor |
Langue
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Anglais |
Date de publication : |
Juin 2004 |
Taille du document : |
10 |
Autres informations : |
Description , Table des matières |
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| 107 pages | Février 2006 | Anglais
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air fresheners,air freshener,household products,...
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market size and estimates,demand analysis, |
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| Présentation de l'étude de marché - Description & Table des matières |
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| Air Fresheners and Insecticides in France |
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• Air Fresheners
and Insecticides: Market Size
The market for air fresheners and insecticides was worth €508.6 million ($480
million) in 2003, a 3.5% increase on 2002.
• Air Fresheners and Insecticides: Market Sectors
Aerosol air fresheners were the largest sector in 2003, accounting for 23.7% of
the market value or €120.3 million (US$114 million). The sector grew 28%
over the review period.
• Air Fresheners and Insecticides: Share of Market
The year 2002 saw the continued domination of the air fresheners and insecticides
market by the four largest manufacturers which together account for nearly 89.2%
of the market.
• Air Fresheners and Insecticides: Marketing Activity
Advertising expenditure is given as global company marketing expenditure in 2003.
• Air Fresheners and Insecticides: Corporate Overview
The market for air fresheners and insecticides is dominated by the three major
multinational companies.
• Air Fresheners and Insecticides: Sara Lee Corporation
Sara Lee's turnover was $18.3 billion in 2003, up 3.8% over 2002, bringing pre-tax
profits to $1.2 billion in 2003.
• Air Fresheners and Insecticides: Sc Johnson & Son Inc
SC Johnson's turnover amounted to US$4.97 billion in 2002, up by 10.4%, with net
profit at US$283.3 million, increasing by 4.9% on 2001.
• Air Fresheners and Insecticides: Reckitt Benckiser Plc
Reckitt Benckiser’s turnover grew by 5.5% to £3.71 billion (US$5.6
billion) in 2003, bringing net profit to £489 million (US$733 million),
an increase of 19.9% over 2002.
• Air Fresheners and Insecticides: Distribution
Supermarkets and hypermarkets continue to overwhelmingly dominate the distribution
network for air fresheners and insecticides with 80.6% of sales.
• Air Fresheners and Insecticides: Consumer Profile
The number of French households continues to grow slowly. Over the review period
the number of households in France increased by 3.46% to ca. 24,66 million households.
• Air Fresheners and Insecticides: Market Forecasts
The market is forecast to grow by 28.8% over the review period, to reach a total
value of €598.5 million by 2008.
• Air Fresheners and Insecticides: Sector Forecasts
In air fresheners, candles air fresheners and gels air fresheners will grow faster
than overall sector growth with 51.5% and 37.6% respectively.
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