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| Commerce électronique > Etude de marché sectorielle |
| Mail Order and Home Shopping in France |
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€ 198,00 |
Editeur
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Euromonitor |
Langue
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Anglais |
Date de publication : |
Juin 2004 |
Taille du document : |
10 |
Autres informations : |
Description , Table des matières |
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| 44 pages | Septembre 2003 | Anglais
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mail-order,mail order,mail order houses,...,...
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| 209 pages | Juin 2004 | Anglais
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mail order,mail-order,mail order house,...,...
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| Présentation de l'étude de marché - Description & Table des matières |
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| Mail Order and Home Shopping in France |
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• Mail Order
and Home Shopping: Market Size
The French market for mail order and home shopping grew by 4.3% in 2002 to a value
of €8.6 billion (US$9.7 billion).
• Mail Order and Home Shopping: Market Sectors
The general mail order sector is the largest in the home shopping market in France.
Sales by general mail order companies stood at €4.8 billion (US$5.7 million)
in 2003, which representing 56% of the overall market.
• Mail Order and Home Shopping: Share of Market
La Redoute is the leading mail order and home-shopping brand in France, it controls
18% of the market in 2002 with its general catalog.
• Mail Order and Home Shopping: Marketing Activity
Figures in the table below are the advertising expenses for all companies dealing
with mail orders and home shopping.
• Mail Order and Home Shopping: Corporate Overview
The market although fairly concentrated at the top (La Redoute France and Les
Trois Suisses International SA account for a combined 25.3% market share) is still
characterized by a high level of fragmentation in 2002.
• Mail Order and Home Shopping: Dell Computer Corp
Turnover for Dell Computer Corp rose by 17% to US$41.4 billion in 2003.
• Mail Order and Home Shopping: Otto Versand (Gmbh & Co)
TTurnover for the financial year ending February 2003 amounted to nearly €3.2
billion, a decrease of 2.6% on the previous year.
• Mail Order and Home Shopping: Camif France
Camif registered a turnover of €790.1 million in 2001, which represents a
2% decline on the previous year.
• Mail Order and Home Shopping: Redcats
TTurnover for Redcats amounted to €4.3 billion in 2003, a decrease of 5.8%
on the previous year.
• Mail Order and Home Shopping: Distribution
Internet has become the largest mode of distribution accounting for 40% of the
turnover generated by companies involved in mail order and home shopping.
• Mail Order and Home Shopping: Consumer Profile
The figures used in this evaluation cover only 90% of the turnover generated by
the mail order and home shopping activity in France.
• Mail Order and Home Shopping: Market Forecasts
The market is predicted to grow by 12.% over the forecast period, to reach a value
of over €9.6 billion (US$11.3 billion) by 2008.
• Mail Order and Home Shopping: Sector Forecasts
General mail order is set to remain the largest sector by far, but is in decline
in terms of share.
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