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| Textile, Habillement > Etude de marché sectorielle |
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€ 198,00 |
Editeur
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Euromonitor |
Langue
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Anglais |
Date de publication : |
Juin 2004 |
Taille du document : |
10 |
Autres informations : |
Description , Table des matières |
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| Présentation de l'étude de marché - Description & Table des matières |
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Menswear: Market  
  Size
 
  The market for menswear in France registered a value of €8.2 billion in 2003,  
  up by 1.5% on the previous year.
 
  Menswear: Market Sectors
 
  The trousers sector is the largest sector in value terms with 24.3%, reaching  
  a value of €1.7 billion.
 
  Menswear: Share of Market
 
  Devanlay led the market with around 2.9% of the market in value terms in 2003.  
 
 
  Menswear: Marketing Activity
 
  The print media, especially magazines, is the main means of advertising and represents  
  55% of total expenses in advertising.
 
  Menswear: Corporate Overview
 
  Devanlay has managed to assume a leading market position due to its importance  
  in most of the growing sectors (shirts, knitwear, other tops).
 
  Menswear: Sara Lee Corporation
 
  Sara Lee's turnover for 2003 amounted to US$18.3 million, an increase of 3.8%  
  on the previous year.
 
  Menswear: Devanlay sa
 
  Turnover for 2003 amounted to an estimated €288 million, and increase of  
  1.4% on the previous year.
 
  Menswear: Vestra sa
 
  Vestra's turnover amounted to an estimated €79 million, an increase of 2.6%  
  on the previous year.
 
  Menswear: Polo Ralph Lauren
 
  Polo Ralph Lauren's turnover amounted to €2.4 billion in 2003, representing  
  an increase of 1% on the previous year.
 
  Menswear: Distribution
 
  Distribution is now highly organized and controlled by non-food specialist chains,  
  large food retailers and mail order groups.
 
  Menswear: Consumer Profile
 
  Per capita expenditure in menswear was €116.5 in 2003.
 
  Menswear: Market Forecasts
 
  The market is forecast to grow by 9% over the review period, to reach a value  
  of around €7.5 billion (US$ 8.9 billion) by 2008.
 
  Menswear: Sector Forecasts
 
  The trousers sector is set to retain the largest share of the market, with an  
  expected value share of 24.3%, reaching €1.8 billion in 2008.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation I 10
CHAPTER 4 Market Segmentation II 11
CHAPTER 5 Competitive Landscape 12
CHAPTER 6 Leading Companies 13
6.1 Devanlay S.A. 13
6.2 Dim S.A. 13
6.3 Polo Ralph Lauren Corporation 13
6.4 VF Corporation 14
CHAPTER 7 Market Forecasts 15
7.1 Market Value Forecast 15
CHAPTER 8 Macroeconomic Indicators 16
CHAPTER 9 Further Reading 18
9.1 Sources 18
9.2 Related Datamonitor Research 18
LIST OF TABLES
Table 1: France Menswear Market Value: $ million, 2000-2004 9
Table 2: France Menswear Market Segmentation I: % Share, by Value, 2004 10
Table 3: France Menswear Market Segmentation II: % Share, by Value, 2004 11
Table 4: France Menswear Market Value Forecast: $ million, 2004-2009 15
Table 5: France Size of Population (million) , 2000-2004 16
Table 6: France GDP (1995=100), 2000-2004 16
Table 7: France Inflation, 2000-2004 16
Table 8: France Exchange Rate, 2000 17
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