• Mineral Water:
 

 
Market Size

 

 
In 2003, sales of bottled water increased by 4% in volume terms, following a 3.6%
 

 
increase in 2002.

 

 
• Mineral Water: Market Sectors

 

 
Within bottled water, still bottled water accounted for more than 84% of bottled
 

 
water volume sales in 2003.

 

 
• Mineral Water: Share of Market

 

 
Nestle remains the strongest manufacturer with more than 22% of the market.

 

 
• Mineral Water: Marketing Activity

 

 
Advertising expenditure on carbonated water saw a 20% fall in 2003 after two years
 

 
of substantial increases in advertising expenditure, the market is down again
 

 
to 1999 levels.

 

 
• Mineral Water: Corporate Overview

 

 
Bottled water sales are concentrated between three main producers, Danone, Nestlé
 

 
Waters and Neptune, which together accounted for 59% of volume sales in 2002.
 

 


 

 
• Mineral Water: Nestlé sa

 

 
Nestle's turnover for 2003 decreased by 1.3% to reach CHF 87.9 billion.

 

 
• Mineral Water: Danone France

 

 
The company's main brands of bottled water include Evian, Taillefine, Talians,
 

 
Volvic, Arvie, Badoit and Salvetat.

 

 
• Mineral Water: Groupe Neptune

 

 
Neptune belongs to Groupe Castel. The group later diversified its activities and
 

 
is now present in beverage distribution, as well as in the bottled water, beer
 

 
and wine industries.

 

 
• Mineral Water: Distribution

 

 
On-trade bottle water sales increased by an estimated 4.6% in volume terms in
 

 
2003.

 

 
• Mineral Water: Consumer Profile

 

 
Per capita consumption of bottled water in the off-trade increased dramatically
 

 
over the review period, from under 111 liters in 1998 to over 152 liters in 2003.
 

 


 

 
• Mineral Water: Market Forecasts

 

 
The market is forecast to grow by around 12% from 2003 to 2008 to reach a value
 

 
over €3.1 billion.

 

 
• Mineral Water: Sector Forecasts

 

 
Still water volume sales are predicted to grow by almost 13% over the forecast
 

 
period, and will continue to account for the majority of sales by far, with an
 

 
expected 84% of volume sales in 2008.