Datamonitor's Trucks in Germany industry profile is an essential resource for top-level data and analysis covering the trucks industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer or brand

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The market for light trucks includes all light commercial vehicles (LCVs) and light buses and coaches (LBCs) weighing up to 3.5 tonnes. This includes pick-ups and vans, but excludes sports utility and similar vehicles.

The market for medium and heavy trucks includes commercial vehicles (CVs), buses and coaches (BCs), heavy commercial vehicles (HCVs) and heavy buses and coaches (HBCs). CVs and BCs weigh 3.51 to 16 tonnes and include pick-ups, vans where they fall into this weight range. Sports utility vehicles and similar vehicles are not included. HCVs and HBCs weigh over 16 tonnes.

The trucks market consists of the light trucks and medium and heavy trucks markets.

The market value is calculated in terms of manufacturer selling price (MSP), and excludes all taxes and levies. Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.

For the purpose of this report, Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation I 11
CHAPTER 5 Market Segmentation II 12
CHAPTER 6 Market Share 13
CHAPTER 7 Five Forces Analysis 14
7.1 Summary 14
7.2 Buyer Power 15
7.3 Supplier Power 16
7.4 New Entrants 17
7.5 Substitutes 18
7.6 Rivalry 19


CHAPTER 8 Leading Companies 20
8.1 DaimlerChrysler AG 20
8.2 PSA Peugeot Citroen S.A. 23
8.3 MAN AG 26
8.4 Ford Motor Company 28
CHAPTER 9 Market Forecasts 31
9.1 Market Value Forecast 31
9.2 Market Volume Forecast 32
CHAPTER 10 Macroeconomic Indicators 33
CHAPTER 11 Appendix 35
11.1 Methodology 35
11.2 Industry Associations 36
11.3 Related Datamonitor Research 36

LIST OF TABLES
Table 1: Germany Trucks Market Value: $ billion, 2003-2007 9
Table 2: Germany Trucks Market Volume: Units thousand, 2003-2007 10
Table 3: Germany Trucks Market Segmentation I: % Share, by Value, 2007 11
Table 4: Germany Trucks Market Segmentation II: % Share, by Value, 2007 12
Table 5: Germany Trucks Market Share: % Share, by Volume, 2007 13
Table 6: Key Facts: DaimlerChrysler AG 20
Table 7: Key Financials: DaimlerChrysler AG 22
Table 8: Key Facts: PSA Peugeot Citroen S.A. 23
Table 9: Key Financials: PSA Peugeot Citroen S.A. 25
Table 10: Key Facts: MAN AG 26
Table 11: Key Financials: MAN AG 27
Table 12: Key Facts: Ford Motor Company 28
Table 13: Key Financials: Ford Motor Company 30
Table 14: Germany Trucks Market Value Forecast: $ billion, 2007-2012 31
Table 15: Germany Trucks Market Volume Forecast: Units thousand, 2007-2012 32
Table 16: Germany Size of Population (million) , 2003-2007 33
Table 17: Germany GDP (Constant 2000 Prices, $ billion), 2003-2007 33
Table 18: Germany Inflation, 2003-2007 33
Table 19: Germany Exchange Rate, 2003-2007 34