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| Vins > Etude de marché sectorielle |
| Wine in New Zealand to 2011 |
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€ 396,00 |
Editeur
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Datamonitor |
Langue
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Anglais |
Date de publication : |
Janvier 2008 |
Taille du document : |
105 |
Autres informations : |
Description , Table des matières |
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| Présentation de l'étude de marché - Description & Table des matières |
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| Wine in New Zealand to 2011 |
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Introduction
This databook is a detailed information resource covering all the key data points on Wine in New Zealand. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.
Scope
Contains information on 3 categories: Fortified wine, Sparkling wine and Still wine.Provides market value, volume, expenditure and consumption data by market, segment and subsegment.Includes company and brand share data by categories.
Highlights
The market for Wine in New Zealand increased between 2001-2006, growing at an average annual rate of 5.5%.
The leading company in the market in 2006 was LVMH Moet Hennessy Louis Vuitton SA. The second-largest player was Piper Heidsieck with Bacardi Limited in third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Wine markets.Understand consumers' consumption and expenditure patterns.Understand the future direction of the market with reliable historical data and full five year forecasting.
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TABLE OF CONTENTS Chapter 1 EXECUTIVE SUMMARY 2 Summary Market Level - Wine 2 Summary category level - Fortified Wine 3 Summary category level - Sparkling Wine 4 Summary category level - Still Wine 5 Chapter 2 INTRODUCTION 6 What is this report about? 6 How to use this report 6 Market Definition 7 Chapter 3 MARKET OVERVIEW 18 Value Analysis, 2001-2006 18 Value Analysis, 2006-2011 19 Value Analysis, US$ 2001-2006 21 Value Analysis, US$ 2006-2011 21 Volume Analysis, 2001-2006 23 Volume Analysis, 2006-2011 24 Company and Brand Share Analysis 26 Expenditure & consumption Per Capita 30 Chapter 4 LEADING COMPANY PROFILES 33 LVMH Moet Hennessy Louis Vuitton SA 33 Bacardi Limited 35 Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 37 Value Analysis, 2001-2006 37 Value Analysis, 2006-2011 38 Value Analysis, US$ 2001-2006 40 Value Analysis, US$ 2006-2011 40 Volume Analysis, 2001-2006 42 Volume Analysis, 2006-2011 43 Company and Brand Share Analysis 45 Expenditure & consumption Per Capita 48 Chapter 6 CATEGORY ANALYSIS - SPARKLING WINE 51 Value Analysis, 2001-2006 51 Value Analysis, 2006-2011 52 Value Analysis, US$ 2001-2006 54 Value Analysis, US$ 2006-2011 54 Volume Analysis, 2001-2006 56 Volume Analysis, 2006-2011 57 Company and Brand Share Analysis 59 Expenditure & consumption Per Capita 62 Chapter 7 CATEGORY ANALYSIS - STILL WINE 65 Value Analysis, 2001-2006 65 Value Analysis, 2006-2011 66 Value Analysis, US$ 2001-2006 68 Value Analysis, US$ 2006-2011 68 Volume Analysis, 2001-2006 70 Volume Analysis, 2006-2011 71 Company and Brand Share Analysis 73 Expenditure & consumption Per Capita 75 Chapter 8 COUNTRY COMPARISON 78 Value 78 Volume 83 Market Share 88 Chapter 9 NEW PRODUCT DEVELOPMENT 89 Product launches over time 89 Recent product launches 92 Chapter 10 NEW ZEALAND SOCIOECONOMIC PROFILE 93 Country Overview 93 Key Facts 94 Political Overview 95 New Zealand Economic Overview 96 Chapter 11 NEW ZEALAND MACROECONOMIC PROFILE 97 Macroeconomic Indicators 97 Chapter 12 RESEARCH METHODOLOGY 102 Methodology overview 102 Secondary research 103 Market modelling 104 Primary research 105 Data finalisation 105 Ongoing research 106 Chapter 13 APPENDIX 107 Future readings 107 How to contact experts in your industry 107
LIST OF FIGURES Figure 1: New Zealand Wine value & value forecast, 2001-2011 (NZD m, nominal prices) 20 Figure 2: New Zealand Wine category growth comparison, by value, 2001-2011 22 Figure 3: New Zealand Wine volume & volume forecast, 2001-2011 (Liters m) 25 Figure 4: New Zealand Wine category growth comparison, by volume, 2001-2011 25 Figure 5: New Zealand Wine company share, by volume, 2005-2006 (%) 27 Figure 6: New Zealand Fortified wine value & value forecast, 2001-2011 (NZD m, nominal prices) 38 Figure 7: New Zealand Fortified wine category growth comparison, by value, 2001-2011 40 Figure 8: New Zealand Fortified wine volume & volume forecast, 2001-2011 (Liters m) 43 Figure 9: New Zealand Fortified wine category growth comparison, by volume, 2001-2011 43 Figure 10: New Zealand Fortified wine company share, by volume, 2005-2006 (%) 45 Figure 11: New Zealand Sparkling wine value & value forecast, 2001-2011 (NZD m, nominal prices) 52 Figure 12: New Zealand Sparkling wine category growth comparison, by value, 2001-2011 54 Figure 13: New Zealand Sparkling wine volume & volume forecast, 2001-2011 (Liters m) 57 Figure 14: New Zealand Sparkling wine category growth comparison, by volume, 2001-2011 57 Figure 15: New Zealand Sparkling wine company share, by volume, 2005-2006 (%) 59 Figure 16: New Zealand Still wine value & value forecast, 2001-2011 (NZD m, nominal prices) 66 Figure 17: New Zealand Still wine category growth comparison, by value, 2001-2011 68 Figure 18: New Zealand Still wine volume & volume forecast, 2001-2011 (Liters m) 71 Figure 19: New Zealand Still wine category growth comparison, by volume, 2001-2011 71 Figure 20: Global Wine market split (value terms, 2006) – Top 5 countries 78 Figure 21: Global Wine market value, 2001 – 2006 (Top 5 countries) 81 Figure 22: Global Wine market split (volume terms, 2006) – Top 5 countries 83 Figure 23: Global Wine market volume, 2001 – 2006 (Top 5 countries) 86 Figure 24: Map of New Zealand 93 Figure 25: Annual data review process 102
LIST OF TABLES Table 1: Wine category definitions 8 Table 2: New Zealand Wine value, 2001-2006 (NZD m, nominal prices) 18 Table 3: New Zealand Wine value forecast, 2006-2011 (NZD m, nominal prices) 19 Table 4: New Zealand Wine value, 2001-2006 (US$ m nominal prices) 21 Table 5: New Zealand Wine value forecast, 2006-2011 (US$ m nominal prices) 21 Table 6: New Zealand Wine volume, 2001-2006 (Liters m) 23 Table 7: New Zealand Wine volume forecast, 2006-2011 (Liters m) 24 Table 8: New Zealand Wine brand share, by volume, 2005-2006 (%) 26 Table 9: New Zealand Wine volume, by brand 2005-2006 (Liters m) 26 Table 10: New Zealand Wine company share by volume, 2005-2006 (%) 28 Table 11: New Zealand Wine volume, by company, 2005-2006 (Liters m) 28 Table 12: New Zealand Wine expenditure per capita, 2001-2006 (NZD, nominal prices) 29 Table 13: New Zealand Wine forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 29 Table 14: New Zealand Wine expenditure per capita, 2001-2006 (US$ nominal prices) 30 Table 15: New Zealand Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 30 Table 16: New Zealand Wine consumption per capita, 2001-2006 (Liters) 31 Table 17: New Zealand Wine forecast consumption per capita, 2006-2011 (Liters) 31 Table 18: LVMH Moet Hennessy Louis Vuitton SA. Key Facts 32 Table 19: Bacardi Limited Key Facts 34 Table 20: New Zealand Fortified Wine value, 2001-2006 (NZD m, nominal prices) 36 Table 21: New Zealand Fortified Wine value forecast, 2006-2011 (NZD m, nominal prices) 37 Table 22: New Zealand Fortified Wine value, 2001-2006 (US$ m nominal prices) 39 Table 23: New Zealand Fortified Wine value forecast, 2006-2011 (US$ m nominal prices) 39 Table 24: New Zealand Fortified Wine volume, 2001-2006 (Liters m) 41 Table 25: New Zealand Fortified Wine volume forecast, 2006-2011 (Liters m) 42 Table 26: New Zealand Fortified Wine brand share, by volume, 2005-2006 (%) 44 Table 27: New Zealand Fortified Wine volume, by brand 2005-2006 (Liters m) 44 Table 28: New Zealand Fortified Wine company share by volume, 2005-2006 (%) 46 Table 29: New Zealand Fortified Wine volume, by company, 2005-2006 (Liters m) 46 Table 30: New Zealand Fortified Wine expenditure per capita, 2001-2006 (NZD, nominal prices) 47 Table 31: New Zealand Fortified Wine forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 47 Table 32: New Zealand Fortified Wine expenditure per capita, 2001-2006 (US$ nominal prices) 48 Table 33: New Zealand Fortified Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 48 Table 34: New Zealand Fortified Wine consumption per capita, 2001-2006 (Liters) 49 Table 35: New Zealand Fortified Wine forecast consumption per capita, 2006-2011 (Liters) 49 Table 36: New Zealand Sparkling Wine value, 2001-2006 (NZD m, nominal prices) 50 Table 37: New Zealand Sparkling Wine value forecast, 2006-2011 (NZD m, nominal prices) 51 Table 38: New Zealand Sparkling Wine value, 2001-2006 (US$ m nominal prices) 53 Table 39: New Zealand Sparkling Wine value forecast, 2006-2011 (US$ m nominal prices) 53 Table 40: New Zealand Sparkling Wine volume, 2001-2006 (Liters m) 55 Table 41: New Zealand Sparkling Wine volume forecast, 2006-2011 (Liters m) 56 Table 42: New Zealand Sparkling Wine brand share, by volume, 2005-2006 (%) 58 Table 43: New Zealand Sparkling Wine volume, by brand 2005-2006 (Liters m) 58 Table 44: New Zealand Sparkling Wine company share by volume, 2005-2006 (%) 60 Table 45: New Zealand Sparkling Wine volume, by company, 2005-2006 (Liters m) 60 Table 46: New Zealand Sparkling Wine expenditure per capita, 2001-2006 (NZD, nominal prices) 61 Table 47: New Zealand Sparkling Wine forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 61 Table 48: New Zealand Sparkling Wine expenditure per capita, 2001-2006 (US$ nominal prices) 62 Table 49: New Zealand Sparkling Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 62 Table 50: New Zealand Sparkling Wine consumption per capita, 2001-2006 (Liters) 63 Table 51: New Zealand Sparkling Wine forecast consumption per capita, 2006-2011 (Liters) 63 Table 52: New Zealand Still Wine value, 2001-2006 (NZD m, nominal prices) 64 Table 53: New Zealand Still Wine value forecast, 2006-2011 (NZD m, nominal prices) 65 Table 54: New Zealand Still Wine value, 2001-2006 (US$ m nominal prices) 67 Table 55: New Zealand Still Wine value forecast, 2006-2011 (US$ m nominal prices) 67 Table 56: New Zealand Still Wine volume, 2001-2006 (Liters m) 69 Table 57: New Zealand Still Wine volume forecast, 2006-2011 (Liters m) 70 Table 58: New Zealand Still Wine brand share, by volume, 2005-2006 (%) 72 Table 59: New Zealand Still Wine volume, by brand 2005-2006 (Liters m) 72 Table 60: New Zealand Still Wine company share by volume, 2005-2006 (%) 73 Table 61: New Zealand Still Wine volume, by company, 2005-2006 (Liters m) 73 Table 62: New Zealand Still Wine expenditure per capita, 2001-2006 (NZD, nominal prices) 74 Table 63: New Zealand Still Wine forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 74 Table 64: New Zealand Still Wine expenditure per capita, 2001-2006 (US$ nominal prices) 75 Table 65: New Zealand Still Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 75 Table 66: New Zealand Still Wine consumption per capita, 2001-2006 (Liters) 76 Table 67: New Zealand Still Wine forecast consumption per capita, 2006-2011 (Liters) 76 Table 68: Global Wine market value, 2006 77 Table 69: Global Wine market split (value terms (US$ m), 2006) – Top 5 countries 80 Table 70: Global Wine market volume, 2006 82 Table 71: Global Wine market split (volume terms, 2006) – Top 5 countries 85 Table 72: Leading players - Top 5 countries 87 Table 73: New Zealand wine new product launches (reports) and SKUs, by company (Top 5 companies), 2006 88 Table 74: New Zealand wine new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 89 Table 75: New Zealand wine new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 89 Table 76: New Zealand wine new product launches (reports), by Package tags or Claims, 2006 90 Table 77: New Zealand wine new product launches (reports) - Recent 5 launches 91 Table 78: New Zealand Key Facts 93 Table 79: New Zealand population, by age group, 2000-2005 (millions) 96 Table 80: New Zealand population forecast, by age group, 2005-2010 (millions) 97 Table 81: New Zealand population, by gender, 2000-2005 (millions) 97 Table 82: New Zealand population forecast, by gender, 2005-2010 (millions) 98 Table 83: New Zealand real GDP, 2000-2005 (NZD bn, 2005 prices) 98 Table 84: New Zealand real GDP forecast, 2005-2010 (NZD bn, 2005 prices) 98 Table 85: New Zealand nominal GDP, 2000-2005 (NZD bn, nominal prices) 99 Table 86: New Zealand real GDP, 2000-2005 (US$ bn, 2005 prices) 99 Table 87: New Zealand real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 99 Table 88: New Zealand consumer price index, 2000-2005 (2000=100) 100 Table 89: New Zealand consumer price index, 2005-2010 (2000=100) 100 Table 90: New Zealand exchange rate, 2000-2005 100
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