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Introduction

This databook from the Technology Trends service helps vendors to understand the perception of technology vendors in small enterprises. The data has been drawn from interviews with over 100 IT managers conducted in H2 2007.

Scope

Datamonitor has interviewed 500 IT decision makers about their investment in 8 core enterprise technologies.

Interviews have been conducted with IT decision makers to gain an understanding of their attitudes to, and adoption of, various technologies.

The interviews have been spread evenly across 8 geographical markets and span 10 vertical markets and 5 enterprise size bands.

Highlights

Over the course of 2007, Datamonitor is publishing over 100 databooks with Technology Trends data cut by technology, vertical market, geography and size band.

Reasons to Purchase

Gain insight into key technology investment patterns and trends in target markets.

Understand evolving customer IT budgets, attitudes to technology adoption, technology decision-making processes, and perception of technology vendors.

Enable your sales, marketing and product teams to address your IT audience.

TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
VENDOR PERCEPTION IN SMALL ENTERPRISES 5
Importance of various criteria in choosing an IT solutions provider 5
Vendors that small enterprises believe to be leaders in the field of enterprise applications 7
Vendors that small enterprises believe to be leaders in the field of business intelligence solutions 9
Vendors that small enterprises believe to be leaders in the field of security solutions 11
Vendors that small enterprises believe to be leaders in the field of content management solutions 13
Vendors that small enterprises believe to be leaders in the field of mobility solutions 15
Vendors that small enterprises believe to be leaders in the field of IT systems management solutions 17
Vendors that small enterprises believe to be leaders in the field of voice/data convergence solutions 19
Vendors that small enterprises believe to be leaders in the field of desktop management solutions 21
APPENDIX 23
Breakdown of the Technology Trends sample by geography 23
Breakdown of the Technology Trends sample by company size 25
Breakdown of the Technology Trends sample by vertical market 27
Breakdown of the Technology Trends sample by company revenue 29
Further reading 31
Ask the analyst 31

LIST OF FIGURES
Figure 1: Importance of various criteria in choosing an IT solutions provider 5
Figure 2: Vendors that small enterprises believe to be leaders in the field of enterprise applications 7
Figure 3: Vendors that small enterprises believe to be leaders in the field of business intelligence solutions 9
Figure 4: Vendors that small enterprises believe to be leaders in the field of security solutions 11
Figure 5: Vendors that small enterprises believe to be leaders in the field of content management solutionsa 13
Figure 6: Vendors that small enterprises believe to be leaders in the field of mobility solutions 15
Figure 7: Vendors that small enterprises believe to be leaders in the field of IT systems management solutions 17
Figure 8: Vendors that small enterprises believe to be leaders in the field of voice/data convergence solutions 19
Figure 9: Vendors that small enterprises believe to be leaders in the field of desktop management solutions 21
Figure 10: Breakdown of the Technology Trends sample by geography 23
Figure 11: Breakdown of the Technology Trends sample by company size 25
Figure 12: Breakdown of the Technology Trends sample by vertical market 27
Figure 13: Breakdown of Technology Trends sample by company revenue 29

LIST OF TABLES
Table 1: Importance of various criteria in choosing an IT solutions provider 6
Table 2: Vendors that small enterprises believe to be leaders in the field of enterprise applications 8
Table 3: Vendors that small enterprises believe to be leaders in the field of business intelligence solutions 10
Table 4: Vendors that small enterprises believe to be leaders in the field of security solutions 12
Table 5: Vendors that small enterprises believe to be leaders in the field of content management solutions 14
Table 6: Vendors that small enterprises believe to be leaders in the field of mobility solutions 16
Table 7: Vendors that small enterprises believe to be leaders in the field of IT systems management solutions 18
Table 8: Vendors that small enterprises believe to be leaders in the field of voice/data convergence solutions 20
Table 9: Vendors that small enterprises believe to be leaders in the field of desktop management solutions 22
Table 10: Breakdown of the Technology Trends sample by geography 24
Table 11: Breakdown of the Technology Trends sample by company size 26
Table 12: Breakdown of the Technology Trends sample by vertical market 28
Table 13: Breakdown of Technology Trends sample by company revenue 30