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Introduction

This databook from the Technology Trends service helps vendors to understand technology investment priorities in medium-sized enterprises. The data has been drawn from interviews with over 100 IT managers conducted in H2 2007.

Scope

Datamonitor has interviewed 500 IT decision makers about their investment in 8 core enterprise technologies.

Interviews have been conducted with IT decision makers to gain an understanding of their attitudes to, and adoption of, various technologies.

The interviews have been spread evenly across 8 geographical markets and span 10 vertical markets and 5 enterprise size bands.

Highlights

Over the course of 2007, Datamonitor is publishing over 100 databooks with Technology Trends data cut by technology, vertical market, geography and size band.

Reasons to Purchase

Gain insight into key technology investment patterns and trends in target markets.

Understand evolving customer IT budgets, attitudes to technology adoption, technology decision-making processes, and perception of technology vendors.

Enable your sales, marketing and product teams to address your IT audience.

TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
TECHNOLOGY PRIORITIES IN MEDIUM-SIZED ENTERPRISES 5
Medium-sized enterprises preferred approach to buying business intelligence solutions 7
Medium-sized enterprises preferred approach to buying security solutions 9
Medium-sized enterprises preferred approach to buying content management solutions 11
Medium-sized enterprises preferred approach to buying mobility solutions 13
Medium-sized enterprises preferred approach to buying IT systems management solutions 15
Medium-sized enterprises preferred approach to buying voice/data convergence solutions 17
Medium-sized enterprises preferred approach to buying desktop management solutions 19
Size of investment in single biggest IT project in budget year 2007 21
Area of investment for single biggest IT project in budget year 2007 23
Technologies that small enterprises are currently outsourcing 25
Technologies that small enterprises are considering outsourcing in the next 6 months 27
Technologies that small enterprises are considering outsourcing in 6 months to 2 years time 29
APPENDIX 31
Breakdown of the Technology Trends sample by geography 31
Breakdown of the Technology Trends sample by company size 33
Breakdown of the Technology Trends sample by vertical market 35
Breakdown of the Technology Trends sample by company revenue 37
Further reading 39
Ask the analyst 39

LIST OF FIGURES
Figure 1: Medium-sized enterprises preferred approach to buying enterprise applications 5
Figure 2: Medium-sized enterprises preferred approach to buying business intelligence solutions 7
Figure 3: Medium-sized enterprises preferred approach to buying security solutions 9
Figure 4: Medium-sized enterprises preferred approach to buying content management solutions 11
Figure 5: Medium-sized enterprises preferred approach to buying mobility solutions 13
Figure 6: Medium-sized enterprises preferred approach to buying IT systems management solutions 15
Figure 7: Medium-sized enterprises preferred approach to buying voice/data convergence solutions 17
Figure 8: Medium-sized enterprises preferred approach to buying desktop management solutions 19
Figure 9: Size of investment in single biggest IT project in budget year 2007 21
Figure 10: Area of investment for single biggest IT project in budget year 2007 23
Figure 11: Technologies that small enterprises are currently outsourcing 25
Figure 12: Technologies that small enterprises are considering outsourcing in the next 6 months 27
Figure 13: Technologies that small enterprises are considering outsourcing in 6 months to 2 years time 29
Figure 14: Breakdown of the Technology Trends sample by geography 31
Figure 15: Breakdown of the Technology Trends sample by company size 33
Figure 16: Breakdown of the Technology Trends sample by vertical market 35
Figure 17: Breakdown of Technology Trends sample by company revenue 37

LIST OF TABLES
Table 1: Medium-sized enterprises preferred approach to buying enterprise applications 6
Table 2: Medium-sized enterprises preferred approach to buying business intelligence solutions 8
Table 3: Medium-sized enterprises preferred approach to buying security solutions 10
Table 4: Medium-sized enterprises preferred approach to buying content management solutions 12
Table 5: Medium-sized enterprises preferred approach to buying mobility solutions 14
Table 6: Medium-sized enterprises preferred approach to buying IT systems management solutions 16
Table 7: Medium-sized enterprises preferred approach to buying voice/data convergence solutions 18
Table 8: Medium-sized enterprises preferred approach to buying desktop management solutions 20
Table 9: Size of investment in single biggest IT project in budget year 2007 22
Table 10: Area of investment for single biggest IT project in budget year 2007 24
Table 11: Technologies that small enterprises are currently outsourcing 26
Table 12: Technologies that small enterprises are considering outsourcing in the next 6 months 28
Table 13: Technologies that small enterprises are considering outsourcing in 6 months to 2 years time 30
Table 14: Breakdown of the Technology Trends sample by geography 32
Table 15: Breakdown of the Technology Trends sample by company size 34
Table 16: Breakdown of the Technology Trends sample by vertical market 36
Table 17: Breakdown of Technology Trends sample by company revenue 38