Introduction

The company is working on increasing its profitability and value over the long term. To achieve these goals, the company is considering various cost cutting initiatives, increasing its productivity and sales, opening new divisions and focus on R&D..

Scope

Contains corporate strategy, value chain presence and SWOT Analysis Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors Includes information on suppliers/ partners, shareholding structure and key employees with biographies

Highlights

Bayerische Motoren Werke (BMW) is a European vehicle manufacturer engaged in the development, manufacture and sale of premium cars and motorcycles. The company also provides financial and information technology services. BMW, through the Softlab Group, offers IT services such as customer relationship management and supply chain management. In 2006, BMW achieved a record car sales volume for its BMW, MINI, and Rolls-Royce brands. The company sold 1,373,970 vehicles in 2006, an increase of 3.5% over 2005. The company has been witnessing strong revenue growth in recent years. The company's revenue has grown at a CAGR of 5% during the period 2002-2006. In 2006, the BMW Group worldwide production network handled eleven production startups. The BMW 3 Series Sedan and Touring models are both manufactured at the BMW Munich plant. Due to high demand for the BMW 3 Series Touring, daily production of this model in Munich was increased from 450 to 530 vehicles in 2006.

Reasons to Purchase

Access all the important information and analysis on the company in a single report Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain Gain access to company's adjusted five year financial data along with key ratios and market capitalization.

TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Company Structure 5
Company Overview and Key Facts 5
Business Description 6
History 8
Locations and Subsidiaries 10
Company Financials 12
Overview 12
Revenue by Division 12
Revenue by Geography 13
Products and Services List 14
Major Products and Services List 14
Competitors And Strategic Business Relationships 15
Key Competitors 15
Key Suppliers and Partners 15
Clients 15
Strategy 16
Company View 16
Strategy 19
Corporate Social Responsibility 21
SWOT Analysis 25
Overview 25
Strengths 26
Weaknesses 27
Opportunities 28
Threats 30
Value Chain Analysis 32
Overview 32
Production 32
Distribution/Sales 34
Aftermarket 35
Key Employees 36
List of Key Employees 36
Key Employee Biographies 37
Financial and operational Overview 39
Financial Summary 39
Key Industry Specific Ratios 41
Appendix 42
Ask the analyst 42
Datamonitor consulting 42
Disclaimer 42


TABLES
Table 1: Continental - Key Facts 5
Table 2: Continental - Other Locations and Subsidiaries 10
Table 3: Continental - Revenue by Division 12
Table 4: Continental - Revenue by Geography 13
Table 5: Continental - List of Products and Services 14
Table 6: Continental - List of Brands 14
Table 7: Continental - List of Key Competitors 15
Table 8: Continental - List of Key Clients 15
Table 9: Continental - SWOT Analysis Summary 25
Table 10: Continental - Value Chain Analysis 32
Table 11: Continental - Key Employees 36
Table 12: Continental - Financial and Operational Overview 39
Table 13: Continental – Key industry specific ratios 41