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Cosmétiques > Etude de marché sectorielle
 Make-Up in Turkey to 2011
€ 396,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Février 2008
Taille du document :
142
Autres informations :
Description , Table des matières
 
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Présentation de l'étude de marché - Description & Table des matières
 Make-Up in Turkey to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Make-Up in Turkey. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

  • Contains information on 4 categories: Eye make-up,Face make-up,Lip make-up and Nail make-up
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment
  • Includes company and brand share data by categories


    • Highlights

    The market for Make-Up in Turkey increased between 2001-2006, growing at an average annual rate of 15.5%.

    The leading company in the market in 2006 was L'Oreal S.A.. The second-largest player was Revlon, Inc. with Procter & Gamble in third place.

    Reasons to Purchase

  • Discover the major quantitative trends affecting the Make-Up markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting

    •


     

    TABLE OF CONTENTS
    Chapter 1 EXECUTIVE SUMMARY 2
    Summary Market Level - Makeup 2
    Summary category level - Eye make-up 3
    Summary category level - Nail make-up 4
    Summary category level - Face make-up 5
    Summary category level - Lip make-up 6
    Chapter 2 INTRODUCTION 7
    What is this report about? 7
    How to use this report 7
    Market Definition 8
    Chapter 3 MARKET OVERVIEW 21
    Value Analysis, 2001-2006 21
    Value Analysis, 2006-2011 22
    Value Analysis, US$ 2001-2006 24
    Value Analysis, US$ 2006-2011 24
    Volume Analysis, 2001-2006 26
    Volume Analysis, 2006-2011 27
    Company and Brand Share Analysis 30
    Distribution Analysis 35
    Expenditure & consumption per capita 37
    Chapter 4 LEADING COMPANY PROFILES 40
    L'Oreal S.A. 40
    Revlon, Inc. 42
    Chapter 5 CATEGORY ANALYSIS - EYE MAKE-UP 44
    Value Analysis, 2001-2006 44
    Value Analysis, 2006-2011 45
    Value Analysis, US$ 2001-2006 47
    Value Analysis, US$ 2006-2011 47
    Volume Analysis, 2001-2006 49
    Volume Analysis, 2006-2011 50
    Company and Brand Share Analysis 53
    Distribution Analysis 58
    Expenditure & consumption per capita 60
    Chapter 6 CATEGORY ANALYSIS - NAIL MAKE-UP 63
    Value Analysis, 2001-2006 63
    Value Analysis, 2006-2011 64
    Value Analysis, US$ 2001-2006 66
    Value Analysis, US$ 2006-2011 66
    Volume Analysis, 2001-2006 67
    Volume Analysis, 2006-2011 68
    Company and Brand Share Analysis 70
    Distribution Analysis 75
    Expenditure & consumption per capita 77
    Chapter 7 CATEGORY ANALYSIS - FACE MAKE-UP 80
    Value Analysis, 2001-2006 80
    Value Analysis, 2006-2011 81
    Value Analysis, US$ 2001-2006 83
    Value Analysis, US$ 2006-2011 83
    Volume Analysis, 2001-2006 85
    Volume Analysis, 2006-2011 86
    Company and Brand Share Analysis 89
    Distribution Analysis 94
    Expenditure & consumption per capita 96
    Chapter 8 CATEGORY ANALYSIS - LIP MAKE-UP 99
    Value Analysis, 2001-2006 99
    Value Analysis, 2006-2011 100
    Value Analysis, US$ 2001-2006 102
    Value Analysis, US$ 2006-2011 102
    Volume Analysis, 2001-2006 104
    Volume Analysis, 2006-2011 105
    Company and Brand Share Analysis 108
    Distribution Analysis 112
    Expenditure & consumption per capita 114
    Chapter 9 COUNTRY COMPARISON 117
    Value 117
    Volume 122
    Market Share 127
    Chapter 10 TURKEY SOCIOECONOMIC PROFILE 128
    Country Overview 128
    Key Facts 129
    Political Overview 130
    Turkey Economic Overview 131
    Chapter 11 TURKEY MACROECONOMIC PROFILE 132
    Macroeconomic Indicators 132
    Chapter 12 RESEARCH METHODOLOGY 137
    Methodology overview 137
    Secondary research 138
    Market modelling 139
    Primary research 140
    Data finalisation 140
    Ongoing research 141
    Chapter 13 APPENDIX 142
    Future readings 142
    How to contact experts in your industry 142

    LIST OF FIGURES
    Figure 1: Turkey Make-up value & value forecast, 2001-2011 (TRL m, nominal prices) 23
    Figure 2: Turkey Make-up category growth comparison, by value, 2001-2011 25
    Figure 3: Turkey Make-up volume & volume forecast, 2001-2011 (Units m) 28
    Figure 4: Turkey Make-up category growth comparison, by volume, 2001-2011 29
    Figure 5: Turkey Make-up company share, by value, 2005-2006 (%) 32
    Figure 6: Turkey Make-up distribution channels, by value, 2005-2006(TRL m, nominal prices) 36
    Figure 7: Turkey Eye make-up value & value forecast, 2001-2011 (TRL m, nominal prices) 46
    Figure 8: Turkey Eye make-up category growth comparison, by value, 2001-2011 48
    Figure 9: Turkey Eye make-up volume & volume forecast, 2001-2011 (Units m) 51
    Figure 10: Turkey Eye make-up category growth comparison, by volume, 2001-2011 52
    Figure 11: Turkey Eye make-up company share, by value, 2005-2006 (%) 55
    Figure 12: Turkey Eye make-up distribution channels, by value, 2005-2006(TRL m, nominal prices) 59
    Figure 13: Turkey Nail make-up value & value forecast, 2001-2011 (TRL m, nominal prices) 65
    Figure 14: Turkey Nail make-up volume & volume forecast, 2001-2011 (Units m) 69
    Figure 15: Turkey Nail make-up company share, by value, 2005-2006 (%) 72
    Figure 16: Turkey Nail make-up distribution channels, by value, 2005-2006(TRL m, nominal prices) 76
    Figure 17: Turkey Face make-up value & value forecast, 2001-2011 (TRL m, nominal prices) 82
    Figure 18: Turkey Face make-up category growth comparison, by value, 2001-2011 84
    Figure 19: Turkey Face make-up volume & volume forecast, 2001-2011 (Units m) 87
    Figure 20: Turkey Face make-up category growth comparison, by volume, 2001-2011 88
    Figure 21: Turkey Face make-up company share, by value, 2005-2006 (%) 91
    Figure 22: Turkey Face make-up distribution channels, by value, 2005-2006(TRL m, nominal prices) 95
    Figure 23: Turkey Lip make-up value & value forecast, 2001-2011 (TRL m, nominal prices) 101
    Figure 24: Turkey Lip make-up category growth comparison, by value, 2001-2011 103
    Figure 25: Turkey Lip make-up volume & volume forecast, 2001-2011 (Units m) 106
    Figure 26: Turkey Lip make-up category growth comparison, by volume, 2001-2011 107
    Figure 27: Turkey Lip make-up company share, by value, 2005-2006 (%) 110
    Figure 28: Turkey Lip make-up distribution channels, by value, 2005-2006(TRL m, nominal prices) 113
    Figure 29: Global Make up market split (value terms, 2006) – Top 5 countries 118
    Figure 30: Global Make up market value, 2001 – 2006 (Top 5 countries) 121
    Figure 31: Global Make up market split (volume terms, 2006) – Top 5 countries 123
    Figure 32: Global Make up market volume, 2001 – 2006 (Top 5 countries) 126
    Figure 33: Map of Turkey 129
    Figure 34: Annual data review process 138

    LIST OF TABLES
    Table 1: Make up category definitions 9
    Table 2: Make up distribution channels 10
    Table 3: Turkey Makeup value, 2001-2006 (TRL m, nominal prices) 21
    Table 4: Turkey Makeup value forecast, 2006-2011 (TRL m, nominal prices) 22
    Table 5: Turkey Makeup value, 2001-2006 (US$ m nominal prices) 24
    Table 6: Turkey Makeup value forecast, 2006-2011 (US$ m nominal prices) 24
    Table 7: Turkey Makeup volume, 2001-2006 (Units m) 26
    Table 8: Turkey Makeup volume forecast, 2006-2011 (Units m) 27
    Table 9: Turkey Makeup brand share, by value, 2005-2006 (%) 30
    Table 10: Turkey Makeup value, by brand 2005-2006 (TRL m nominal prices) 31
    Table 11: Turkey Makeup company share by value, 2005-2006 (%) 33
    Table 12: Turkey Makeup value, by company, 2005-2006 (TRL m nominal prices) 34
    Table 13: Turkey Makeup distribution channels, by value, 2005-2006 (%) 35
    Table 14: Turkey Makeup value, by distribution channel, 2005-2006 (TRL m nominal prices) 35
    Table 15: Turkey Makeup expenditure per capita, 2001-2006 (TRL, nominal prices) 37
    Table 16: Turkey Makeup forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 37
    Table 17: Turkey Makeup expenditure per capita, 2001-2006 (US$ nominal prices) 38
    Table 18: Turkey Makeup forecast expenditure per capita, 2006-2011 (US$ nominal prices) 38
    Table 19: Turkey Makeup consumption per capita, 2001-2006 (Units) 39
    Table 20: Turkey Makeup forecast consumption per capita, 2006-2011 (Units) 39
    Table 21: L'Oreal S.A. Key Facts 40
    Table 22: Revlon, Inc.Key Facts 42
    Table 23: Turkey Eye Make-Up value, 2001-2006 (TRL m, nominal prices) 44
    Table 24: Turkey Eye Make-Up value forecast, 2006-2011 (TRL m, nominal prices) 45
    Table 25: Turkey Eye Make-Up value, 2001-2006 (US$ m nominal prices) 47
    Table 26: Turkey Eye Make-Up value forecast, 2006-2011 (US$ m nominal prices) 47
    Table 27: Turkey Eye Make-Up volume, 2001-2006 (Units m) 49
    Table 28: Turkey Eye Make-Up volume forecast, 2006-2011 (Units m) 50
    Table 29: Turkey Eye Make-Up brand share, by value, 2005-2006 (%) 53
    Table 30: Turkey Eye Make-Up value, by brand 2005-2006 (TRL m nominal prices) 54
    Table 31: Turkey Eye Make-Up company share by value, 2005-2006 (%) 56
    Table 32: Turkey Eye Make-Up value, by company, 2005-2006 (TRL m nominal prices) 57
    Table 33: Turkey Eye Make-Up distribution channels, by value, 2005-2006 (%) 58
    Table 34: Turkey Eye Make-Up value, by distribution channel, 2005-2006 (TRL m nominal prices) 58
    Table 35: Turkey Eye Make-Up expenditure per capita, 2001-2006 (TRL, nominal prices) 60
    Table 36: Turkey Eye Make-Up forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 60
    Table 37: Turkey Eye Make-Up expenditure per capita, 2001-2006 (US$ nominal prices) 61
    Table 38: Turkey Eye Make-Up forecast expenditure per capita, 2006-2011 (US$ nominal prices) 61
    Table 39: Turkey Eye Make-Up consumption per capita, 2001-2006 (Units) 62
    Table 40: Turkey Eye Make-Up forecast consumption per capita, 2006-2011 (Units) 62
    Table 41: Turkey Nail Make-Up value, 2001-2006 (TRL m, nominal prices) 63
    Table 42: Turkey Nail Make-Up value forecast, 2006-2011 (TRL m, nominal prices) 64
    Table 43: Turkey Nail Make-Up value, 2001-2006 (US$ m nominal prices) 66
    Table 44: Turkey Nail Make-Up value forecast, 2006-2011 (US$ m nominal prices) 66
    Table 45: Turkey Nail Make-Up volume, 2001-2006 (Units m) 67
    Table 46: Turkey Nail Make-Up volume forecast, 2006-2011 (Units m) 68
    Table 47: Turkey Nail Make-Up brand share, by value, 2005-2006 (%) 70
    Table 48: Turkey Nail Make-Up value, by brand 2005-2006 (TRL m nominal prices) 71
    Table 49: Turkey Nail Make-Up company share by value, 2005-2006 (%) 73
    Table 50: Turkey Nail Make-Up value, by company, 2005-2006 (TRL m nominal prices) 74
    Table 51: Turkey Nail Make-Up distribution channels, by value, 2005-2006 (%) 75
    Table 52: Turkey Nail Make-Up value, by distribution channel, 2005-2006 (TRL m nominal prices) 75
    Table 53: Turkey Nail Make-Up expenditure per capita, 2001-2006 (TRL, nominal prices) 77
    Table 54: Turkey Nail Make-Up forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 77
    Table 55: Turkey Nail Make-Up expenditure per capita, 2001-2006 (US$ nominal prices) 78
    Table 56: Turkey Nail Make-Up forecast expenditure per capita, 2006-2011 (US$ nominal prices) 78
    Table 57: Turkey Nail Make-Up consumption per capita, 2001-2006 (Units) 79
    Table 58: Turkey Nail Make-Up forecast consumption per capita, 2006-2011 (Units) 79
    Table 59: Turkey Face Make-Up value, 2001-2006 (TRL m, nominal prices) 80
    Table 60: Turkey Face Make-Up value forecast, 2006-2011 (TRL m, nominal prices) 81
    Table 61: Turkey Face Make-Up value, 2001-2006 (US$ m nominal prices) 83
    Table 62: Turkey Face Make-Up value forecast, 2006-2011 (US$ m nominal prices) 83
    Table 63: Turkey Face Make-Up volume, 2001-2006 (Units m) 85
    Table 64: Turkey Face Make-Up volume forecast, 2006-2011 (Units m) 86
    Table 65: Turkey Face Make-Up brand share, by value, 2005-2006 (%) 89
    Table 66: Turkey Face Make-Up value, by brand 2005-2006 (TRL m nominal prices) 90
    Table 67: Turkey Face Make-Up company share by value, 2005-2006 (%) 92
    Table 68: Turkey Face Make-Up value, by company, 2005-2006 (TRL m nominal prices) 93
    Table 69: Turkey Face Make-Up distribution channels, by value, 2005-2006 (%) 94
    Table 70: Turkey Face Make-Up value, by distribution channel, 2005-2006 (TRL m nominal prices) 94
    Table 71: Turkey Face Make-Up expenditure per capita, 2001-2006 (TRL, nominal prices) 96
    Table 72: Turkey Face Make-Up forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 96
    Table 73: Turkey Face Make-Up expenditure per capita, 2001-2006 (US$ nominal prices) 97
    Table 74: Turkey Face Make-Up forecast expenditure per capita, 2006-2011 (US$ nominal prices) 97
    Table 75: Turkey Face Make-Up consumption per capita, 2001-2006 (Units) 98
    Table 76: Turkey Face Make-Up forecast consumption per capita, 2006-2011 (Units) 98
    Table 77: Turkey Lip Make-Up Cleaners value, 2001-2006 (TRL m, nominal prices) 99
    Table 78: Turkey Lip Make-Up Cleaners value forecast, 2006-2011 (TRL m, nominal prices) 100
    Table 79: Turkey Lip Make-Up Cleaners value, 2001-2006 (US$ m nominal prices) 102
    Table 80: Turkey Lip Make-Up Cleaners value forecast, 2006-2011 (US$ m nominal prices) 102
    Table 81: Turkey Lip Make-Up Cleaners volume, 2001-2006 (Units m) 104
    Table 82: Turkey Lip Make-Up Cleaners volume forecast, 2006-2011 (Units m) 105
    Table 83: Turkey Lip Make-Up Cleaners brand share, by value, 2005-2006 (%) 108
    Table 84: Turkey Lip Make-Up Cleaners value, by brand 2005-2006 (TRL m nominal prices) 109
    Table 85: Turkey Lip Make-Up Cleaners company share by value, 2005-2006 (%) 111
    Table 86: Turkey Lip Make-Up Cleaners value, by company, 2005-2006 (TRL m nominal prices) 111
    Table 87: Turkey Lip Make-Up Cleaners distribution channels, by value, 2005-2006 (%) 112
    Table 88: Turkey Lip Make-Up Cleaners value, by distribution channel, 2005-2006 (TRL m nominal prices) 112
    Table 89: Turkey Lip Make-Up Cleaners expenditure per capita, 2001-2006 (TRL, nominal prices) 114
    Table 90: Turkey Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (TRL, nominal prices) 114
    Table 91: Turkey Lip Make-Up Cleaners expenditure per capita, 2001-2006 (US$ nominal prices) 115
    Table 92: Turkey Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (US$ nominal prices) 115
    Table 93: Turkey Lip Make-Up Cleaners consumption per capita, 2001-2006 (Units) 116
    Table 94: Turkey Lip Make-Up forecast consumption per capita, 2006-2011 (Units) 116
    Table 95: Global Make up market value, 2006 117
    Table 96: Global Make up market split (value terms (US$ m), 2006) – Top 5 countries 120
    Table 97: Global Make up market volume, 2006 122
    Table 98: Global Make up market split (volume terms, 2006) – Top 5 countries 125
    Table 99: Leading players - Top 5 countries 127
    Table 100: Turkey Key Facts 129
    Table 101: Turkey population, by age group, 2000-2005 (millions) 132
    Table 102: Turkey population forecast, by age group, 2005-2010 (millions) 133
    Table 103: Turkey population, by gender, 2000-2005 (millions) 133
    Table 104: Turkey population forecast, by gender, 2005-2010 (millions) 134
    Table 105: Turkey real GDP, 2000-2005 (TRL bn, 2005 prices) 134
    Table 106: Turkey real GDP forecast, 2005-2010 (TRL bn, 2005 prices) 134
    Table 107: Turkey nominal GDP, 2000-2005 (TRL bn, nominal prices) 135
    Table 108: Turkey real GDP, 2000-2005 (US$ bn, 2005 prices) 135
    Table 109: Turkey real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 135
    Table 110: Turkey consumer price index, 2000-2005 (2000=100) 136
    Table 111: Turkey consumer price index, 2005-2010 (2000=100) 136
    Table 112: Turkey exchange rate, 2000-2005 136


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