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Cosmétiques > Etude de marché sectorielle
 Make-Up in Taiwan to 2011
€ 396,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Février 2008
Taille du document :
146
Autres informations :
Description , Table des matières
 
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Présentation de l'étude de marché - Description & Table des matières
 Make-Up in Taiwan to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Make-Up in Taiwan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

  • Contains information on 4 categories: Eye make-up,Face make-up,Lip make-up and Nail make-up
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment
  • Includes company and brand share data by categories


  • Highlights

    The market for Make-Up in Taiwan increased between 2001-2006, growing at an average annual rate of 7.4%.

    The leading company in the market in 2006 was L'Oreal S.A.. The second-largest player was Procter & Gamble with Shiseido Company, Limited in third place.

    Reasons to Purchase

  • Discover the major quantitative trends affecting the Make-Up markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting


  •  

    TABLE OF CONTENTS
    Chapter 1 EXECUTIVE SUMMARY 2
    Summary Market Level - Makeup 2
    Summary category level - Eye make-up 3
    Summary category level - Nail make-up 4
    Summary category level - Face make-up 5
    Summary category level - Lip make-up 6
    Chapter 2 INTRODUCTION 7
    What is this report about? 7
    How to use this report 7
    Market Definition 8
    Chapter 3 MARKET OVERVIEW 21
    Value Analysis, 2001-2006 21
    Value Analysis, 2006-2011 22
    Value Analysis, US$ 2001-2006 24
    Value Analysis, US$ 2006-2011 24
    Volume Analysis, 2001-2006 26
    Volume Analysis, 2006-2011 27
    Company and Brand Share Analysis 30
    Distribution Analysis 35
    Expenditure & consumption per capita 37
    Chapter 4 LEADING COMPANY PROFILES 40
    L'Oreal S.A. 40
    Procter & Gamble 42
    Chapter 5 CATEGORY ANALYSIS - EYE MAKE-UP 44
    Value Analysis, 2001-2006 44
    Value Analysis, 2006-2011 45
    Value Analysis, US$ 2001-2006 47
    Value Analysis, US$ 2006-2011 47
    Volume Analysis, 2001-2006 49
    Volume Analysis, 2006-2011 50
    Company and Brand Share Analysis 53
    Distribution Analysis 58
    Expenditure & consumption per capita 60
    Chapter 6 CATEGORY ANALYSIS - NAIL MAKE-UP 63
    Value Analysis, 2001-2006 63
    Value Analysis, 2006-2011 64
    Value Analysis, US$ 2001-2006 66
    Value Analysis, US$ 2006-2011 66
    Volume Analysis, 2001-2006 67
    Volume Analysis, 2006-2011 68
    Company and Brand Share Analysis 70
    Distribution Analysis 75
    Expenditure & consumption per capita 77
    Chapter 7 CATEGORY ANALYSIS - FACE MAKE-UP 80
    Value Analysis, 2001-2006 80
    Value Analysis, 2006-2011 81
    Value Analysis, US$ 2001-2006 83
    Value Analysis, US$ 2006-2011 83
    Volume Analysis, 2001-2006 85
    Volume Analysis, 2006-2011 86
    Company and Brand Share Analysis 89
    Distribution Analysis 94
    Expenditure & consumption per capita 96
    Chapter 8 CATEGORY ANALYSIS - LIP MAKE-UP 99
    Value Analysis, 2001-2006 99
    Value Analysis, 2006-2011 100
    Value Analysis, US$ 2001-2006 102
    Value Analysis, US$ 2006-2011 102
    Volume Analysis, 2001-2006 104
    Volume Analysis, 2006-2011 105
    Company and Brand Share Analysis 108
    Distribution Analysis 113
    Expenditure & consumption per capita 115
    Chapter 9 COUNTRY COMPARISON 118
    Value 118
    Volume 123
    Market Share 128
    Chapter 10 NEW PRODUCT DEVELOPMENT 129
    Product launches over time 129
    Recent product launches 131
    Chapter 11 TAIWAN SOCIOECONOMIC PROFILE 132
    Country Overview 132
    Key Facts 133
    Political Overview 134
    Taiwan Economic Overview 135
    Chapter 12 TAIWAN MACROECONOMIC PROFILE 136
    Macroeconomic Indicators 136
    Chapter 13 RESEARCH METHODOLOGY 141
    Methodology overview 141
    Secondary research 142
    Market modelling 143
    Primary research 144
    Data finalisation 144
    Ongoing research 145
    Chapter 14 APPENDIX 146
    Future readings 146
    How to contact experts in your industry 146

    LIST OF FIGURES
    Figure 1: Taiwan Makeup value & value forecast, 2001-2011 (TWD m, nominal prices) 23
    Figure 2: Taiwan Makeup category growth comparison, by value, 2001-2011 25
    Figure 3: Taiwan Makeup volume & volume forecast, 2001-2011 (Units m) 28
    Figure 4: Taiwan Makeup category growth comparison, by volume, 2001-2011 29
    Figure 5: Taiwan Makeup company share, by value, 2005-2006 (%) 32
    Figure 6: Taiwan Makeup distribution channels, by value, 2005-2006(TWD m, nominal prices) 36
    Figure 7: Taiwan Eye make-up value & value forecast, 2001-2011 (TWD m, nominal prices) 46
    Figure 8: Taiwan Eye make-up category growth comparison, by value, 2001-2011 48
    Figure 9: Taiwan Eye make-up volume & volume forecast, 2001-2011 (Units m) 51
    Figure 10: Taiwan Eye make-up category growth comparison, by volume, 2001-2011 52
    Figure 11: Taiwan Eye make-up company share, by value, 2005-2006 (%) 55
    Figure 12: Taiwan Eye make-up distribution channels, by value, 2005-2006(TWD m, nominal prices) 59
    Figure 13: Taiwan Nail make-up value & value forecast, 2001-2011 (TWD m, nominal prices) 65
    Figure 14: Taiwan Nail make-up volume & volume forecast, 2001-2011 (Units m) 69
    Figure 15: Taiwan Nail make-up company share, by value, 2005-2006 (%) 72
    Figure 16: Taiwan Nail make-up distribution channels, by value, 2005-2006(TWD m, nominal prices) 76
    Figure 17: Taiwan Face make-up value & value forecast, 2001-2011 (TWD m, nominal prices) 82
    Figure 18: Taiwan Face make-up category growth comparison, by value, 2001-2011 84
    Figure 19: Taiwan Face make-up volume & volume forecast, 2001-2011 (Units m) 87
    Figure 20: Taiwan Face make-up category growth comparison, by volume, 2001-2011 88
    Figure 21: Taiwan Face make-up company share, by value, 2005-2006 (%) 91
    Figure 22: Taiwan Face make-up distribution channels, by value, 2005-2006(TWD m, nominal prices) 95
    Figure 23: Taiwan Lip make-up value & value forecast, 2001-2011 (TWD m, nominal prices) 101
    Figure 24: Taiwan Lip make-up category growth comparison, by value, 2001-2011 103
    Figure 25: Taiwan Lip make-up volume & volume forecast, 2001-2011 (Units m) 106
    Figure 26: Taiwan Lip make-up category growth comparison, by volume, 2001-2011 107
    Figure 27: Taiwan Lip make-up company share, by value, 2005-2006 (%) 110
    Figure 28: Taiwan Lip make-up distribution channels, by value, 2005-2006(TWD m, nominal prices) 114
    Figure 29: Global Make up market split (value terms, 2006) – Top 5 countries 119
    Figure 30: Global Make up market value, 2001 – 2006 (Top 5 countries) 122
    Figure 31: Global Make up market split (volume terms, 2006) – Top 5 countries 124
    Figure 32: Global Make up market volume, 2001 – 2006 (Top 5 countries) 127
    Figure 33: Map of Taiwan 133
    Figure 34: Annual data review process 142

    LIST OF TABLES
    Table 1: Make up category definitions 9
    Table 2: Make up distribution channels 10
    Table 3: Taiwan Makeup value, 2001-2006 (TWD m, nominal prices) 21
    Table 4: Taiwan Makeup value forecast, 2006-2011 (TWD m, nominal prices) 22
    Table 5: Taiwan Makeup value, 2001-2006 (US$ m, nominal prices) 24
    Table 6: Taiwan Makeup value forecast, 2006-2011 (US$ m, nominal prices) 24
    Table 7: Taiwan Makeup volume, 2001-2006 (Units m) 26
    Table 8: Taiwan Makeup volume forecast, 2006-2011 (Units m) 27
    Table 9: Taiwan Makeup brand share, by value, 2005-2006 (%) 30
    Table 10: Taiwan Makeup value, by brand 2005-2006 (TWD m, nominal prices) 31
    Table 11: Taiwan Makeup company share by value, 2005-2006 (%) 33
    Table 12: Taiwan Makeup value, by company, 2005-2006 (TWD m, nominal prices) 34
    Table 13: Taiwan Makeup distribution channels, by value, 2005-2006 (%) 35
    Table 14: Taiwan Makeup value, by distribution channel, 2005-2006 (TWD m, nominal prices) 35
    Table 15: Taiwan Makeup expenditure per capita, 2001-2006 (TWD, nominal prices) 37
    Table 16: Taiwan Makeup forecast expenditure per capita, 2006-2011 (TWD, nominal prices) 37
    Table 17: Taiwan Makeup expenditure per capita, 2001-2006 (US$, nominal prices) 38
    Table 18: Taiwan Makeup forecast expenditure per capita, 2006-2011 (US$, nominal prices) 38
    Table 19: Taiwan Makeup consumption per capita, 2001-2006 (Units) 39
    Table 20: Taiwan Makeup forecast consumption per capita, 2006-2011 (Units) 39
    Table 21: L'Oreal S.A. Key Facts 40
    Table 22: Procter & Gamble Key Facts 42
    Table 23: Taiwan Eye Make-Up value, 2001-2006 (TWD m, nominal prices) 44
    Table 24: Taiwan Eye Make-Up value forecast, 2006-2011 (TWD m, nominal prices) 45
    Table 25: Taiwan Eye Make-Up value, 2001-2006 (US$ m, nominal prices) 47
    Table 26: Taiwan Eye Make-Up value forecast, 2006-2011 (US$ m, nominal prices) 47
    Table 27: Taiwan Eye Make-Up volume, 2001-2006 (Units m) 49
    Table 28: Taiwan Eye Make-Up volume forecast, 2006-2011 (Units m) 50
    Table 29: Taiwan Eye Make-Up brand share, by value, 2005-2006 (%) 53
    Table 30: Taiwan Eye Make-Up value, by brand 2005-2006 (TWD m, nominal prices) 54
    Table 31: Taiwan Eye Make-Up company share by value, 2005-2006 (%) 56
    Table 32: Taiwan Eye Make-Up value, by company, 2005-2006 (TWD m, nominal prices) 57
    Table 33: Taiwan Eye Make-Up distribution channels, by value, 2005-2006 (%) 58
    Table 34: Taiwan Eye Make-Up value, by distribution channel, 2005-2006 (TWD m, nominal prices) 58
    Table 35: Taiwan Eye Make-Up expenditure per capita, 2001-2006 (TWD, nominal prices) 60
    Table 36: Taiwan Eye Make-Up forecast expenditure per capita, 2006-2011 (TWD, nominal prices) 60
    Table 37: Taiwan Eye Make-Up expenditure per capita, 2001-2006 (US$, nominal prices) 61
    Table 38: Taiwan Eye Make-Up forecast expenditure per capita, 2006-2011 (US$, nominal prices) 61
    Table 39: Taiwan Eye Make-Up consumption per capita, 2001-2006 (Units) 62
    Table 40: Taiwan Eye Make-Up forecast consumption per capita, 2006-2011 (Units) 62
    Table 41: Taiwan Nail Make-Up value, 2001-2006 (TWD m, nominal prices) 63
    Table 42: Taiwan Nail Make-Up value forecast, 2006-2011 (TWD m, nominal prices) 64
    Table 43: Taiwan Nail Make-Up value, 2001-2006 (US$ m, nominal prices) 66
    Table 44: Taiwan Nail Make-Up value forecast, 2006-2011 (US$ m, nominal prices) 66
    Table 45: Taiwan Nail Make-Up volume, 2001-2006 (Units m) 67
    Table 46: Taiwan Nail Make-Up volume forecast, 2006-2011 (Units m) 68
    Table 47: Taiwan Nail Make-Up brand share, by value, 2005-2006 (%) 70
    Table 48: Taiwan Nail Make-Up value, by brand 2005-2006 (TWD m, nominal prices) 71
    Table 49: Taiwan Nail Make-Up company share by value, 2005-2006 (%) 73
    Table 50: Taiwan Nail Make-Up value, by company, 2005-2006 (TWD m, nominal prices) 74
    Table 51: Taiwan Nail Make-Up distribution channels, by value, 2005-2006 (%) 75
    Table 52: Taiwan Nail Make-Up value, by distribution channel, 2005-2006 (TWD m, nominal prices) 75
    Table 53: Taiwan Nail Make-Up expenditure per capita, 2001-2006 (TWD, nominal prices) 77
    Table 54: Taiwan Nail Make-Up forecast expenditure per capita, 2006-2011 (TWD, nominal prices) 77
    Table 55: Taiwan Nail Make-Up expenditure per capita, 2001-2006 (US$, nominal prices) 78
    Table 56: Taiwan Nail Make-Up forecast expenditure per capita, 2006-2011 (US$, nominal prices) 78
    Table 57: Taiwan Nail Make-Up consumption per capita, 2001-2006 (Units) 79
    Table 58: Taiwan Nail Make-Up forecast consumption per capita, 2006-2011 (Units) 79
    Table 59: Taiwan Face Make-Up value, 2001-2006 (TWD m, nominal prices) 80
    Table 60: Taiwan Face Make-Up value forecast, 2006-2011 (TWD m, nominal prices) 81
    Table 61: Taiwan Face Make-Up value, 2001-2006 (US$ m, nominal prices) 83
    Table 62: Taiwan Face Make-Up value forecast, 2006-2011 (US$ m, nominal prices) 83
    Table 63: Taiwan Face Make-Up volume, 2001-2006 (Units m) 85
    Table 64: Taiwan Face Make-Up volume forecast, 2006-2011 (Units m) 86
    Table 65: Taiwan Face Make-Up brand share, by value, 2005-2006 (%) 89
    Table 66: Taiwan Face Make-Up value, by brand 2005-2006 (TWD m, nominal prices) 90
    Table 67: Taiwan Face Make-Up company share by value, 2005-2006 (%) 92
    Table 68: Taiwan Face Make-Up value, by company, 2005-2006 (TWD m, nominal prices) 93
    Table 69: Taiwan Face Make-Up distribution channels, by value, 2005-2006 (%) 94
    Table 70: Taiwan Face Make-Up value, by distribution channel, 2005-2006 (TWD m, nominal prices) 94
    Table 71: Taiwan Face Make-Up expenditure per capita, 2001-2006 (TWD, nominal prices) 96
    Table 72: Taiwan Face Make-Up forecast expenditure per capita, 2006-2011 (TWD, nominal prices) 96
    Table 73: Taiwan Face Make-Up expenditure per capita, 2001-2006 (US$, nominal prices) 97
    Table 74: Taiwan Face Make-Up forecast expenditure per capita, 2006-2011 (US$, nominal prices) 97
    Table 75: Taiwan Face Make-Up consumption per capita, 2001-2006 (Units) 98
    Table 76: Taiwan Face Make-Up forecast consumption per capita, 2006-2011 (Units) 98
    Table 77: Taiwan Lip Make-Up Cleaners value, 2001-2006 (TWD m, nominal prices) 99
    Table 78: Taiwan Lip Make-Up Cleaners value forecast, 2006-2011 (TWD m, nominal prices) 100
    Table 79: Taiwan Lip Make-Up Cleaners value, 2001-2006 (US$ m, nominal prices) 102
    Table 80: Taiwan Lip Make-Up Cleaners value forecast, 2006-2011 (US$ m, nominal prices) 102
    Table 81: Taiwan Lip Make-Up Cleaners volume, 2001-2006 (Units m) 104
    Table 82: Taiwan Lip Make-Up Cleaners volume forecast, 2006-2011 (Units m) 105
    Table 83: Taiwan Lip Make-Up Cleaners brand share, by value, 2005-2006 (%) 108
    Table 84: Taiwan Lip Make-Up Cleaners value, by brand 2005-2006 (TWD m, nominal prices) 109
    Table 85: Taiwan Lip Make-Up Cleaners company share by value, 2005-2006 (%) 111
    Table 86: Taiwan Lip Make-Up Cleaners value, by company, 2005-2006 (TWD m, nominal prices) 112
    Table 87: Taiwan Lip Make-Up Cleaners distribution channels, by value, 2005-2006 (%) 113
    Table 88: Taiwan Lip Make-Up Cleaners value, by distribution channel, 2005-2006 (TWD m, nominal prices) 113
    Table 89: Taiwan Lip Make-Up Cleaners expenditure per capita, 2001-2006 (TWD, nominal prices) 115
    Table 90: Taiwan Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (TWD, nominal prices) 115
    Table 91: Taiwan Lip Make-Up Cleaners expenditure per capita, 2001-2006 (US$, nominal prices) 116
    Table 92: Taiwan Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (US$, nominal prices) 116
    Table 93: Taiwan Lip Make-Up Cleaners consumption per capita, 2001-2006 (Units) 117
    Table 94: Taiwan Lip Make-Up forecast consumption per capita, 2006-2011 (Units) 117
    Table 95: Global Make up market value, 2006 118
    Table 96: Global Make up market split (value terms (US$ m), 2006) – Top 5 countries 121
    Table 97: Global Make up market volume, 2006 123
    Table 98: Global Make up market split (volume terms, 2006) – Top 5 countries 126
    Table 99: Leading players - Top 5 countries 128
    Table 100: Taiwan Make Up new product launches (reports) and SKUs, by company (Top 5 companies), 2006 129
    Table 101: Taiwan Make Up new product launches (reports), by flavor and fragrances, 2006 129
    Table 102: Taiwan Make Up new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 130
    Table 103: Taiwan Make Up new product launches (reports), by Package tags or Claims, 2006 130
    Table 104: Taiwan Make Up new product launches (reports) - Recent 5 launches 131
    Table 105: Taiwan Key Facts 133
    Table 106: Taiwan population, by age group, 2000-2005 (millions) 136
    Table 107: Taiwan population forecast, by age group, 2005-2010 (millions) 137
    Table 108: Taiwan population, by gender, 2000-2005 (millions) 137
    Table 109: Taiwan population forecast, by gender, 2005-2010 (millions) 138
    Table 110: Taiwan nominal GDP, 2000-2005 (TWD bn, nominal prices) 138
    Table 111: Taiwan nominal GDP forecast, 2005-2010 (TWD bn, nominal prices) 139
    Table 112: Taiwan consumer price index, 2000-2005 (2000=100) 139
    Table 113: Taiwan consumer price index, 2005-2010 (2000=100) 140
    Table 114: Taiwan exchange rate, 2000-2005 140



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