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Cosmétiques > Etude de marché sectorielle
 Make-Up in Poland to 2011
€ 396,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Février 2008
Taille du document :
143
Autres informations :
Description , Table des matières
 
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Présentation de l'étude de marché - Description & Table des matières
 Make-Up in Poland to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Make-Up in Poland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

  • Contains information on 4 categories: Eye make-up,Face make-up,Lip make-up and Nail make-up
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment
  • Includes company and brand share data by categories


    • Highlights

    The market for Make-Up in Poland increased between 2001-2006, growing at an average annual rate of 6.0%.

    The leading company in the market in 2006 was L'Oreal S.A.. The second-largest player was Coty Inc with Oriflame in third place.

    Reasons to Purchase

  • Discover the major quantitative trends affecting the Make-Up markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting

    •


     

    TABLE OF CONTENTS
    Chapter 1 EXECUTIVE SUMMARY 2
    Summary Market Level - Makeup 2
    Summary category level - Eye make-up 3
    Summary category level - Nail make-up 4
    Summary category level - Face make-up 5
    Summary category level - Lip make-up 6
    Chapter 2 INTRODUCTION 7
    What is this report about? 7
    How to use this report 7
    Market Definition 8
    Chapter 3 MARKET OVERVIEW 21
    Value Analysis, 2001-2006 21
    Value Analysis, 2006-2011 22
    Value Analysis, US$ 2001-2006 24
    Value Analysis, US$ 2006-2011 24
    Volume Analysis, 2001-2006 26
    Volume Analysis, 2006-2011 27
    Company and Brand Share Analysis 30
    Distribution Analysis 34
    Expenditure & consumption per capita 36
    Chapter 4 LEADING COMPANY PROFILES 39
    L'Oreal S.A. 39
    Coty Inc 41
    Chapter 5 CATEGORY ANALYSIS - EYE MAKE-UP 43
    Value Analysis, 2001-2006 43
    Value Analysis, 2006-2011 44
    Value Analysis, US$ 2001-2006 46
    Value Analysis, US$ 2006-2011 46
    Volume Analysis, 2001-2006 48
    Volume Analysis, 2006-2011 49
    Company and Brand Share Analysis 52
    Distribution Analysis 56
    Expenditure & consumption per capita 58
    Chapter 6 CATEGORY ANALYSIS - NAIL MAKE-UP 61
    Value Analysis, 2001-2006 61
    Value Analysis, 2006-2011 62
    Value Analysis, US$ 2001-2006 64
    Value Analysis, US$ 2006-2011 64
    Volume Analysis, 2001-2006 65
    Volume Analysis, 2006-2011 66
    Company and Brand Share Analysis 68
    Distribution Analysis 72
    Expenditure & consumption per capita 74
    Chapter 7 CATEGORY ANALYSIS - FACE MAKE-UP 77
    Value Analysis, 2001-2006 77
    Value Analysis, 2006-2011 78
    Value Analysis, US$ 2001-2006 80
    Value Analysis, US$ 2006-2011 80
    Volume Analysis, 2001-2006 82
    Volume Analysis, 2006-2011 83
    Company and Brand Share Analysis 86
    Distribution Analysis 90
    Expenditure & consumption per capita 92
    Chapter 8 CATEGORY ANALYSIS - LIP MAKE-UP 95
    Value Analysis, 2001-2006 95
    Value Analysis, 2006-2011 96
    Value Analysis, US$ 2001-2006 98
    Value Analysis, US$ 2006-2011 98
    Volume Analysis, 2001-2006 100
    Volume Analysis, 2006-2011 101
    Company and Brand Share Analysis 104
    Distribution Analysis 108
    Expenditure & consumption per capita 110
    Chapter 9 COUNTRY COMPARISON 113
    Value 113
    Volume 118
    Market Share 123
    Chapter 10 NEW PRODUCT DEVELOPMENT 124
    Product launches over time 124
    Recent product launches 127
    Chapter 11 POLAND SOCIOECONOMIC PROFILE 128
    Country Overview 128
    Key Facts 129
    Political Overview 130
    Poland Economic Overview 131
    Chapter 12 POLAND MACROECONOMIC PROFILE 132
    Macroeconomic Indicators 132
    Chapter 13 RESEARCH METHODOLOGY 138
    Methodology overview 138
    Secondary research 139
    Market modelling 140
    Primary research 141
    Data finalisation 141
    Ongoing research 142
    Chapter 14 APPENDIX 143
    Future readings 143
    How to contact experts in your industry 143

    LIST OF FIGURES
    Figure 1: Poland Makeup value & value forecast, 2001-2011 (PLN m, nominal prices) 23
    Figure 2: Poland Makeup category growth comparison, by value, 2001-2011 25
    Figure 3: Poland Makeup volume & volume forecast, 2001-2011 (Units m) 28
    Figure 4: Poland Makeup category growth comparison, by volume, 2001-2011 29
    Figure 5: Poland Make-up company share, by value, 2005-2006 (%) 32
    Figure 6: Poland Make-up distribution channels, by value, 2005-2006(PLN m, nominal prices) 35
    Figure 7: Poland Eye make-up value & value forecast, 2001-2011 (PLN m, nominal prices) 45
    Figure 8: Poland Eye make-up category growth comparison, by value, 2001-2011 47
    Figure 9: Poland Eye make-up volume & volume forecast, 2001-2011 (Units m) 50
    Figure 10: Poland Eye make-up category growth comparison, by volume, 2001-2011 51
    Figure 11: Poland Eye make-up company share, by value, 2005-2006 (%) 54
    Figure 12: Poland Eye make-up distribution channels, by value, 2005-2006(PLN m, nominal prices) 57
    Figure 13: Poland Nail make-up value & value forecast, 2001-2011 (PLN m, nominal prices) 63
    Figure 14: Poland Nail make-up volume & volume forecast, 2001-2011 (Units m) 67
    Figure 15: Poland Nail make-up company share, by value, 2005-2006 (%) 70
    Figure 16: Poland Nail make-up distribution channels, by value, 2005-2006(PLN m, nominal prices) 73
    Figure 17: Poland Face make-up value & value forecast, 2001-2011 (PLN m, nominal prices) 79
    Figure 18: Poland Face make-up category growth comparison, by value, 2001-2011 81
    Figure 19: Poland Face make-up volume & volume forecast, 2001-2011 (Units m) 84
    Figure 20: Poland Face make-up category growth comparison, by volume, 2001-2011 85
    Figure 21: Poland Face make-up company share, by value, 2005-2006 (%) 88
    Figure 22: Poland Face make-up distribution channels, by value, 2005-2006(PLN m, nominal prices) 91
    Figure 23: Poland Lip make-up value & value forecast, 2001-2011 (PLN m, nominal prices) 97
    Figure 24: Poland Lip make-up category growth comparison, by value, 2001-2011 99
    Figure 25: Poland Lip make-up volume & volume forecast, 2001-2011 (Units m) 102
    Figure 26: Poland Lip make-up category growth comparison, by volume, 2001-2011 103
    Figure 27: Poland Lip make-up company share, by value, 2005-2006 (%) 106
    Figure 28: Poland Lip make-up distribution channels, by value, 2005-2006(PLN m, nominal prices) 109
    Figure 29: Global Make up market split (value terms, 2006) – Top 5 countries 114
    Figure 30: Global Make up market value, 2001 – 2006 (Top 5 countries) 117
    Figure 31: Global Make up market split (volume terms, 2006) – Top 5 countries 119
    Figure 32: Global Make up market volume, 2001 – 2006 (Top 5 countries) 122
    Figure 33: Map of Poland 129
    Figure 34: Annual data review process 139

    LIST OF TABLES
    Table 1: Make up category definitions 9
    Table 2: Make up distribution channels 10
    Table 3: Poland Makeup value, 2001-2006 (PLN m, nominal prices) 21
    Table 4: Poland Makeup value forecast, 2006-2011 (PLN m, nominal prices) 22
    Table 5: Poland Makeup value, 2001-2006 (US$ m nominal prices) 24
    Table 6: Poland Makeup value forecast, 2006-2011 (US$ m nominal prices) 24
    Table 7: Poland Makeup volume, 2001-2006 (Units m) 26
    Table 8: Poland Makeup volume forecast, 2006-2011 (Units m) 27
    Table 9: Poland Makeup brand share, by value, 2005-2006 (%) 30
    Table 10: Poland Makeup value, by brand 2005-2006 (PLN m nominal prices) 31
    Table 11: Poland Makeup company share by value, 2005-2006 (%) 33
    Table 12: Poland Makeup value, by company, 2005-2006 (PLN m nominal prices) 33
    Table 13: Poland Makeup distribution channels, by value, 2005-2006 (%) 34
    Table 14: Poland Makeup value, by distribution channel, 2005-2006 (PLN m nominal prices) 34
    Table 15: Poland Makeup expenditure per capita, 2001-2006 (PLN, nominal prices) 36
    Table 16: Poland Makeup forecast expenditure per capita, 2006-2011 (PLN, nominal prices) 36
    Table 17: Poland Makeup expenditure per capita, 2001-2006 (US$ nominal prices) 37
    Table 18: Poland Makeup forecast expenditure per capita, 2006-2011 (US$ nominal prices) 37
    Table 19: Poland Makeup consumption per capita, 2001-2006 (Units) 38
    Table 20: Poland Makeup forecast consumption per capita, 2006-2011 (Units) 38
    Table 21: L'Oreal S.A. Key Facts 39
    Table 22: Coty Inc Key Facts 41
    Table 23: Poland Eye Make-Up value, 2001-2006 (PLN m, nominal prices) 43
    Table 24: Poland Eye Make-Up value forecast, 2006-2011 (PLN m, nominal prices) 44
    Table 25: Poland Eye Make-Up value, 2001-2006 (US$ m nominal prices) 46
    Table 26: Poland Eye Make-Up value forecast, 2006-2011 (US$ m nominal prices) 46
    Table 27: Poland Eye Make-Up volume, 2001-2006 (Units m) 48
    Table 28: Poland Eye Make-Up volume forecast, 2006-2011 (Units m) 49
    Table 29: Poland Eye Make-Up brand share, by value, 2005-2006 (%) 52
    Table 30: Poland Eye Make-Up value, by brand 2005-2006 (PLN m nominal prices) 53
    Table 31: Poland Eye Make-Up company share by value, 2005-2006 (%) 55
    Table 32: Poland Eye Make-Up value, by company, 2005-2006 (PLN m nominal prices) 55
    Table 33: Poland Eye Make-Up distribution channels, by value, 2005-2006 (%) 56
    Table 34: Poland Eye Make-Up value, by distribution channel, 2005-2006 (PLN m nominal prices) 56
    Table 35: Poland Eye Make-Up expenditure per capita, 2001-2006 (PLN, nominal prices) 58
    Table 36: Poland Eye Make-Up forecast expenditure per capita, 2006-2011 (PLN, nominal prices) 58
    Table 37: Poland Eye Make-Up expenditure per capita, 2001-2006 (US$ nominal prices) 59
    Table 38: Poland Eye Make-Up forecast expenditure per capita, 2006-2011 (US$ nominal prices) 59
    Table 39: Poland Eye Make-Up consumption per capita, 2001-2006 (Units) 60
    Table 40: Poland Eye Make-Up forecast consumption per capita, 2006-2011 (Units) 60
    Table 41: Poland Nail Make-Up value, 2001-2006 (PLN m, nominal prices) 61
    Table 42: Poland Nail Make-Up value forecast, 2006-2011 (PLN m, nominal prices) 62
    Table 43: Poland Nail Make-Up value, 2001-2006 (US$ m nominal prices) 64
    Table 44: Poland Nail Make-Up value forecast, 2006-2011 (US$ m nominal prices) 64
    Table 45: Poland Nail Make-Up volume, 2001-2006 (Units m) 65
    Table 46: Poland Nail Make-Up volume forecast, 2006-2011 (Units m) 66
    Table 47: Poland Nail Make-Up brand share, by value, 2005-2006 (%) 68
    Table 48: Poland Nail Make-Up value, by brand 2005-2006 (PLN m nominal prices) 69
    Table 49: Poland Nail Make-Up company share by value, 2005-2006 (%) 71
    Table 50: Poland Nail Make-Up value, by company, 2005-2006 (PLN m nominal prices) 71
    Table 51: Poland Nail Make-Up distribution channels, by value, 2005-2006 (%) 72
    Table 52: Poland Nail Make-Up value, by distribution channel, 2005-2006 (PLN m nominal prices) 72
    Table 53: Poland Nail Make-Up expenditure per capita, 2001-2006 (PLN, nominal prices) 74
    Table 54: Poland Nail Make-Up forecast expenditure per capita, 2006-2011 (PLN, nominal prices) 74
    Table 55: Poland Nail Make-Up expenditure per capita, 2001-2006 (US$ nominal prices) 75
    Table 56: Poland Nail Make-Up forecast expenditure per capita, 2006-2011 (US$ nominal prices) 75
    Table 57: Poland Nail Make-Up consumption per capita, 2001-2006 (Units) 76
    Table 58: Poland Nail Make-Up forecast consumption per capita, 2006-2011 (Units) 76
    Table 59: Poland Face Make-Up value, 2001-2006 (PLN m, nominal prices) 77
    Table 60: Poland Face Make-Up value forecast, 2006-2011 (PLN m, nominal prices) 78
    Table 61: Poland Face Make-Up value, 2001-2006 (US$ m nominal prices) 80
    Table 62: Poland Face Make-Up value forecast, 2006-2011 (US$ m nominal prices) 80
    Table 63: Poland Face Make-Up volume, 2001-2006 (Units m) 82
    Table 64: Poland Face Make-Up volume forecast, 2006-2011 (Units m) 83
    Table 65: Poland Face Make-Up brand share, by value, 2005-2006 (%) 86
    Table 66: Poland Face Make-Up value, by brand 2005-2006 (PLN m nominal prices) 87
    Table 67: Poland Face Make-Up company share by value, 2005-2006 (%) 89
    Table 68: Poland Face Make-Up value, by company, 2005-2006 (PLN m nominal prices) 89
    Table 69: Poland Face Make-Up distribution channels, by value, 2005-2006 (%) 90
    Table 70: Poland Face Make-Up value, by distribution channel, 2005-2006 (PLN m nominal prices) 90
    Table 71: Poland Face Make-Up expenditure per capita, 2001-2006 (PLN, nominal prices) 92
    Table 72: Poland Face Make-Up forecast expenditure per capita, 2006-2011 (PLN, nominal prices) 92
    Table 73: Poland Face Make-Up expenditure per capita, 2001-2006 (US$ nominal prices) 93
    Table 74: Poland Face Make-Up forecast expenditure per capita, 2006-2011 (US$ nominal prices) 93
    Table 75: Poland Face Make-Up consumption per capita, 2001-2006 (Units) 94
    Table 76: Poland Face Make-Up forecast consumption per capita, 2006-2011 (Units) 94
    Table 77: Poland Lip Make-Up Cleaners value, 2001-2006 (PLN m, nominal prices) 95
    Table 78: Poland Lip Make-Up Cleaners value forecast, 2006-2011 (PLN m, nominal prices) 96
    Table 79: Poland Lip Make-Up Cleaners value, 2001-2006 (US$ m nominal prices) 98
    Table 80: Poland Lip Make-Up Cleaners value forecast, 2006-2011 (US$ m nominal prices) 98
    Table 81: Poland Lip Make-Up Cleaners volume, 2001-2006 (Units m) 100
    Table 82: Poland Lip Make-Up Cleaners volume forecast, 2006-2011 (Units m) 101
    Table 83: Poland Lip Make-Up Cleaners brand share, by value, 2005-2006 (%) 104
    Table 84: Poland Lip Make-Up Cleaners value, by brand 2005-2006 (PLN m nominal prices) 105
    Table 85: Poland Lip Make-Up Cleaners company share by value, 2005-2006 (%) 107
    Table 86: Poland Lip Make-Up Cleaners value, by company, 2005-2006 (PLN m nominal prices) 107
    Table 87: Poland Lip Make-Up Cleaners distribution channels, by value, 2005-2006 (%) 108
    Table 88: Poland Lip Make-Up Cleaners value, by distribution channel, 2005-2006 (PLN m nominal prices) 108
    Table 89: Poland Lip Make-Up Cleaners expenditure per capita, 2001-2006 (PLN, nominal prices) 110
    Table 90: Poland Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (PLN, nominal prices) 110
    Table 91: Poland Lip Make-Up Cleaners expenditure per capita, 2001-2006 (US$ nominal prices) 111
    Table 92: Poland Lip Make-Up Cleaners forecast expenditure per capita, 2006-2011 (US$ nominal prices) 111
    Table 93: Poland Lip Make-Up Cleaners consumption per capita, 2001-2006 (Units) 112
    Table 94: Poland Lip Make-Up forecast consumption per capita, 2006-2011 (Units) 112
    Table 95: Global Make up market value, 2006 113
    Table 96: Global Make up market split (value terms (US$ m), 2006) – Top 5 countries 116
    Table 97: Global Make up market volume, 2006 118
    Table 98: Global Make up market split (volume terms, 2006) – Top 5 countries 121
    Table 99: Leading players - Top 5 countries 123
    Table 100: Poland Make Up new product launches (reports) and SKUs, by company (Top 5 companies), 2006 124
    Table 101: Poland Make Up new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 125
    Table 102: Poland Make Up new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 125
    Table 103: Poland Make Up new product launches (reports), by Package tags or Claims, 2006 126
    Table 104: Poland Make Up new product launches (reports) - Recent 5 launches 127
    Table 105: Poland Key Facts 129
    Table 106: Poland population, by age group, 2000-2005 (millions) 132
    Table 107: Poland population forecast, by age group, 2005-2010 (millions) 133
    Table 108: Poland population, by gender, 2000-2005 (millions) 133
    Table 109: Poland population forecast, by gender, 2005-2010 (millions) 134
    Table 110: Poland real GDP, 2000-2005 (PLN bn, 2005 prices) 134
    Table 111: Poland real GDP forecast, 2005-2010 (PLN bn, 2005 prices) 135
    Table 112: Poland nominal GDP, 2000-2005 (PLN bn, nominal prices) 135
    Table 113: Poland real GDP, 2000-2005 (US$ bn, 2005 prices) 136
    Table 114: Poland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 136
    Table 115: Poland consumer price index, 2005-2010 (2000=100) 137
    Table 116: Poland exchange rate, 2000-2005 137


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