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The global confectionery market comes under packaged food industry and is the fourth largest segment under packaged food. It is also the fastest growing segment of the packaged food industry. Confectionery is further segmented into chocolate confectionery, sugar confectionery and gum. Of the three segments, gum has the lowest share. Chewing gum is also the most concentrated market of the three segments.

The chewing gum industry is dominated by the developed markets. However, the emerging markets are providing the growth impetus to this industry with their economic growth, rising middle class and increasing spending power. With the acquisition of Wrigley by Mars, the combined entity has become the market leader in confectionery market as well as gum segment with Cadbury at second place.

This report covers the overall confectionery market and its segments, particularly chewing gum market. The report discusses the supply chain and the process of its production and steps involved in it. It goes on to cover the global size of the market and the trends and issues. The key players of the global chewing gum market are also discussed. 
 

1. Overview
1.1 Chocolate confectionery
1.2 Gum
1.3 Candy confectionery
1.4 Chewing Gum - Production Process
1.5 Chocolates - Supply Chain

2. Confectionery & Chewing Gum Market
2.1 Global Market
2.1.1 Market Segmentation
2.1.2 Market Size by Region
2.1.3 Market Share by Segments
2.1.4 Market Segment Growth

2.2 US Market
2.2.1 Market Segmentation
2.2.2 Retail Sales
2.2.3 Distribution Channels
2.2.4 Market Share

2.3 UK Market
2.3.1 Market Segmentation
2.3.2 Sugar Confectionery Market by Sub-sector
2.3.3 Leading Brands

2.4 Asia Pacific
2.4.1 Market Size
2.4.2 Market Segmentation
2.4.3 Indian Market

3. Market Features
3.1 Market Trends
3.1.1 Impulsive Buying
3.1.2 Seasonal Purchases in US
3.1.3 Confectionery in Travel-Retail Industry
3.1.4 Non-Sticky Gum
3.1.5 Nicotine Chewing Gum

3.2 Market Issues
3.2.1 Abolishing Child Labor in Confectionery Market

4. Company Profiles
4.1 Cadbury
4.1.1 Overview
4.1.2 Business Strategies
4.1.3 Focus on Reducing Cost and Increasing Efficiency
4.1.4 Being Responsible and Committed to the Society

4.2 Mars
4.2.1 Overview
4.2.2 Five Principles of Mars
4.2.3 Quality & Consumer priority

4.3 Nestle SA
4.3.1 Overview
4.3.2 Business Strategies
4.3.3 Creating Value through Profitable Growth
4.3.4 Operational Excellence 2007

4.4 Wrigley
4.4.1 Overview
4.4.2 Business Strategies
4.4.3 Innovation Strategy
4.4.4 Geographical Synergies for Long-term Growth

List of Tables

Confectionery Market Share of Leaders by Segment (2007)
Confectionery Market Segment Growth by Value (2007-11E)
Expenditure on Confectionery in Selected Countries (2005-07)
US Confectionery Market by Segments (2007)
UK Confectionery Market by Sector by Value (2003-07)
UK Sugar Confectionery Market by Sub-sector by Value (2007)
UK Confectionery Consumption by Age Group (2007)
Leading Players and Brands in Indian Confectionery Market
US Confectionery Sales by Season (2004-08E)
Confectionery Sales by Sub-categories in Travel Retail (2006-07)
Confectionery Sales by Sub-categories in Travel Retail (2006-07)

List of Charts
Chewing Gum Production Process
Supply Chain of Chocolates
Global Confectionery Market by Segments (2006)
Global Confectionery & Fine Food Sales by Region (2006)
Global Confectionery Market Share (2007)
Top Global Confectionery Companies by Sales (2007)
Market Size of the Global Chewing Gum Industry (2001-06)
Market Share of Global Chewing Gum Industry (2006)
US Manufacturers' Shipments of Confectionery Products (2001-07)
US Per Capita Gum Retail Sales (2006)
US Confectionery Retail Sales by Trade Channels (2007)
Top Brands of Sugarless Gum by Value (2007-08)
Top Brands of Sugarless Gum by Volume (2007-08)
Asia-Pacific Confectionery Market Size (2001-11E)
Indian Snack Food Industry (2007)
Distribution Channels for the Imported Food in India
Indian Confectionery Industry by Segments (2007)
Impulsive Purchasing Behavior in UK (2007)
US Seasonal Confectionery Purchases (2007)
Cadbury’s Revenue by Regions (2007)
Mars’ Revenue by Business Divisions
Nestle’s Revenue Growth (2003-07)
Wrigley’s Revenue by Region (2007)